Easy email marketing: A Step-by-Step Guide.

Creating effective and yet easy email marketing strategies on a tight timeline requires a combination of planning and implementation. Using the right tools such as Groupmail does a lot to help with your email marketing, but it’s important to have objectives, deliverable and targets for your campaigns otherwise your attempts will fall flat. All you…

7 Best practices for email marketing strategy

Having an email marketing strategy is an undeniably essential tool when it comes to the all-important task of connecting with your customers. Creating and maintaining relationships reinforces a bond between consumers and companies whether they are B2B or B2C relationships. Around 95% of consumers check their email every single day. That is a lot of…